After getting huge success in “ AdSence for Text “ Google have stepped ahead and had launched “ AdSense for Games “ a boom in gaming industry. Online gaming industry is growing very rapidly, according to a survey around 25% of internet users play online games and the duration they spent on such online gaming sites is very high as compare to other informative sites thus Google had planned to take advantage of this and had launched this revolutionary revenue generating concept “AdSense for Games”
Now Google can put Adsense into web-based games using which you can start earning good revenue from your online gaming site. Google official said that they are not interested in building their own games rather they look out for AdSense ads popping up in Flash games. The first few advertisers signed to Google Adsense service include Esurance, Sprint, and Sony Pictures.
” On Tuesday night, Google announced the beta launch of its new AdSense for Games program, the search giant’s first foray into the video games market, and the long-awaited answer to the question of what the company planned to do with AdScape Media, which it bought for $23 million in February 2007.
According to Christian Oestlien, the senior product manager for AdSense for Games, the program’s beta launch will focus on the placement of a variety of forms of ads in Flash-based casual games and some larger titles.
In the beginning at least, Oestlien said, Google will work with partners like PlayFish, Mochi Media, Demand Media and Konami.
The latter, Oestlien said, would use AdSense for Games to place ads in well-known titles like Frogger and Dance Dance Revolution.
And among the initial advertisers participating in the program are eSurance, Sprint, and Sony Pictures Entertainment.
AdSense for Games delivers video ads based on intended placements, as well as image or text ads based on contextual targeting with keywords and tags supplied by developers and publishers. Advertisers are charged on a cost-per-impression or cost-per-click basis, and ad revenue is split between Google and game developers or publishers. ”
Posted under Technology Updates
This post was written by admin on October 8, 2008
